Parker's Alley

The Shinola Hotel Parker’s Alley, which is lined with specially-curated shopping options, offers a mix of global brands and homegrown businesses that celebrate Detroit’s entrepreneurial spirit. While currently nestled in the city’s shopping district, its namesake honors a history long before the bustling storefronts of Woodward. The alley name is an homage to Thomas Parker, a free black man who became one of the first black landowners in the city of Detroit. Parker’s Alley is a vibrant retail and dining destination perfect for families and shoppers. The enclave is alive with music and local shops.


Good Neighbor

A curated collection of stylish wardrobe essentials for men and women. Founded by Carli Goltowski, neighbor-in-chief, Good Neighbor offers high quality brands that value mindful sourcing and ethical manufacturing like Lacausa, Level 99, Grayer, Goodman, ABLE, York Projects, Gentle Fawn, Goldeluxe, and many more. With every sale Good Neighbor donates $1 to Humble Design, a non-profit that furnishes homes for families transitioning from homelessness.

Hours of Operation

Sunday 12:00pm – 5:00pm
Monday         Closed
Tuesday - Saturday 11:00am – 7:00pm

Phone: 313-788-7800

1435 Farmer Street. Detroit, MI 48226

Michigan-based coffee roastery that specializes in seasonal coffees named after the farmers who produce the beans.

Hours of Operation

Sunday - Saturday 8:00am - 3:00pm
1413 Farmers Street, Detroit, MI 48226
Flowers for Dreams

Flowers for Dreams offers locally crafted floral for fair and honest prices. Every bouquet they sell benefits an amazing local charity. To date, across their locations in Chicago, Milwaukee, and now Detroit, the company has donated more than $550,000 to local causes. You can inquire for wedding floral, local events, or stop in for a bouquet.

Hours of Operation

Monday – Friday  11:00am - 5:00pm
Saturday               10:00am - 3:00pm
Sunday Closed

1435 Farmer Street, Detroit, MI 48226

Vegan and cruelty-free beauty brand that exists to help change the way you think about beauty. Every day people are being told how to be beautiful – so TLB, formerly known as The Lip Bar, is here to remind you that you don’t have to change. Owner Melissa Butler is a Detroit native that worked on Wall Street and moved back to Detroit to open up TLB.

Monday - Wednesday Closed
Thursday - Saturday 11:00am - 7:00pm
Sunday 12:00pm - 5:00pm
1435 Farmer Street, Detroit, MI 48226
Three Thirteen

Famed Avenue of Fashion clothing and streetwear boutique, Three Thirteen, has expanded to Parker's Alley.  The boutique shop features specialty branded Three Thirteen apparel, hats, and gifting items featured on a rotating basis.  The boutique will also feature exclusive products designed by founder Clement 'Fame' Brown. 

Monday - Thursday 11:00am - 8:00pm
Friday - Saturday 11:00am - 9:00pm
Sunday 12:00pm - 6:00pm
1436 Farmer Street, Detroit, MI 48226

Additional Retail

Detroit Is The New Black

Detroit-based men and women’s fashions label whose brand is at the crossroads of culture, fashion & community. DITNB takes pride in Detroit and the people who go out and make it their own every day.

Hours of Operation

Monday - Sunday 12:00pm - 6:00pm
1430 Woodward Avenue, Detroit, MI 48226
Le Labo

New York-based luxury fragrance brand that has become iconic for its collection of hand-manufactured unique scents. Using only the highest-quality of essential oils, each Le Labo fragrance is freshly hand-blended and each label is personalized.

Hours of Operation

Monday - Sunday 11:00am - 6:00pm
1434 Woodward Avenue, Detroit MI 48226

Modern premium denim brand for women. Madewell focuses on all the things you wear with denim, like effortless tees, keep-forever bags, cool jewelry and compliment-worthy shoes.

Hours of Operation

Sunday 12:00pm - 6:00pm
Monday - Saturday 11:00am - 7:00pm

1426 Woodward Avenue, Detroit, MI 48226

Detroit-based watch and leather goods manufacturer. At the Shinola Woodward store, you’ll find classics like its luxury timepieces and beautiful leather goods, as well a finely curated collection of Shinola products exclusive to this location.

Open by Appointment & Curbside Service. 

Hours of Operation

Monday - Tuesday Closed
Wednesday - Sunday 12:00pm – 6:00pm

1424 Woodward Avenue, Detroit MI 48226